Advanced Analytics

Our outstanding advanced analytics team helps you and your clients make the most of your market research data. You’ll find lots of information about what we do in this section, but if you have any questions or want to talk to us about your own project, please visit our contact us page to get in touch.

Fluent in numbers

We present our findings in plain, simple language, and help you use them to make informed decisions.  You won’t hear us using technical jargon or hiding behind complicated equations. Instead we talk about customers and brands, and tell you what the real world implications are for your business or client.

Bonamy Finch specialises in explaining:

  • How to identify and target specific types of consumer needs
  • What makes customers happy and why they choose one brand over another
  • How to position brands to make them more popular
  • Which price and product mix will be most successful
  • How to optimise product features or range for maximum profit

Our team has years of experience applying statistics to commercial decisions and we help a range of organisations get the most from their data. We know you’re looking for clear answers - not numbers - so we focus on explaining our analysis in a way that’s easy to get to grips with and has a practical, commercial focus.

We can also provide training to help your teams understand how and when to recommend the latest analytic techniques.

Case Study: Optimising Pricing and Proposition

A highly respected magazine publisher wanted to identify the optimum pricing and proposition to increase circulation and profitability of their titles.

View case study

"Bonamy Finch is a partner we can count on for excellent statistical solutions, also when the issue is tricky and complex. A pleasure to work with – can-do attitude and no unnecessary stats jargon."

Reinhard Kreth, Associate Director,
Added Value